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Digital marketing for hotels & tourism.

Win more direct bookings, build demand outside the peak season and show travellers what a stay actually feels like.

In short

Synctris helps hotels, resorts, villas and tourism businesses in Sri Lanka grow their direct bookings. We combine booking-focused websites, social content, paid campaigns, SEO and seasonal planning, so more guests come to you rather than through commission-based travel agencies. Our work in this sector includes beachfront hotels and boutique resorts.

What we do

A digital engine that leads to direct bookings.

Direct-booking websites

Fast, mobile-first sites with rooms, rates and a clear reason to book direct.

Content that sells the stay

Photo, Reels and captions covering rooms, food, surroundings and experiences.

Paid campaigns

Meta and Google campaigns aimed at the markets and seasons that matter to you.

Search visibility

Pages for the places and experiences travellers search for, plus local SEO.

Creator programmes

Working with suitable creators, with clear briefs and measurable goals.

Growth strategy

Target markets, signature offers and a season-by-season plan.

How it works

How we plan a season.

  1. Map the markets

    We identify who stays with you, where they come from and when they book.

  2. Shape the offers

    We build packages and reasons to book direct.

  3. Build the engine

    Website, content and campaigns all point towards the same booking path.

  4. Track bookings

    We measure enquiries and revenue by channel, then adjust.

Who it suits

Stays and experiences of many sizes.

Boutique resortsDesign-led properties with a story to tell
Beach hotelsProperties selling rooms, dining and experiences together
VillasSmall operators that want to rely less on third parties
Tour operatorsExperience businesses reaching inbound travellers

See our private boutique resort growth plan and beachfront hotel content case studies. The client names and details are shared after unlock.

Hospitality & Tourism FAQs

Still deciding? Book a 15-minute call.

How can a Sri Lankan hotel get more direct bookings?

Give guests a clear reason to book with you, make booking easy on a phone, show strong visuals and be visible for the searches travellers make. Our direct-bookings guide walks through each step.

Which platforms work best for hotels?

Instagram and Facebook suit visual discovery, while Google captures people who are already searching. Most hotels benefit from both, along with an active Google Business Profile.

Do you create photo and video content for hotels?

Yes. Our hospitality work covers content strategy, photography and Reels, and captions built around the stay, the restaurant and nearby experiences.

Can you target travellers outside Sri Lanka?

Yes. Campaigns and content can focus on specific source markets, and our resort planning work is built around identifying which ones matter most.